Privacy Policy

Effective Date: April 1, 2026

Last Updated: April 1, 2026

This Privacy Policy describes how Route91 Labs LLP (operating as EnCourt, “we”, “us”, or “our”) collects, uses, and discloses your personal information when you visit encourt.in, use our services, or make a purchase from us. It also applies when you communicate with us through any channel — email, WhatsApp, or social media.

Please read this policy carefully. By using or accessing any of our services, you agree to the collection and use of your information as described here. If you do not agree, please do not use our website or services.

1. Information We Collect

The personal information we collect depends on how you interact with us. We collect information in three ways:

A. Information You Provide Directly

• Contact details — name, email address, phone number, and delivery/billing address, provided when you register, place an order, or contact us.

• Account information — username, password, and security details used to manage your account.

• Order information — items purchased, payment confirmation, and transaction history.

• Shopping activity — items viewed, added to cart, wishlisted, or reviewed.

• Customer support communications — any information you share when contacting us for help, returns, or complaints.

• User-generated content — reviews, photos, feedback, or testimonials you submit to us voluntarily.

B. Information Collected Automatically

When you visit our website, we may automatically collect certain technical and behavioral data, including:

• IP address, browser type, and device information

• Operating system and screen resolution

• Pages visited, time spent on each page, and clickstream data

• Referring URLs (how you arrived at our site)

• Cart abandonment and browsing patterns

This data is collected using cookies, pixels, web beacons, and similar tracking technologies (see Section 4 for details).

C. Information from Third Parties

We may also receive information about you from:

• Payment processors — who collect and process your payment information to fulfil your order. EnCourt does not store card details on its own servers.

• Social login providers — if you log in via WhatsApp, Google, or a social media platform, we may receive basic profile data (such as name and contact number) as permitted by that platform.

• Marketing and advertising platforms — including Meta (Facebook/Instagram) and Google, which may share audience data with us to help us reach users who may be interested in our products.

• Logistics partners — who may share delivery status and address confirmation data.

2. How We Use Your Information

We use the personal information we collect for the following purposes:

A. Order Fulfillment & Account Management

• To process and confirm your orders

• To coordinate delivery and share tracking updates

• To manage your account, order history, and preferences

• To process returns, exchanges, and refunds

B. Marketing & Communications

• To send you order confirmations, shipping updates, and service notifications

• To send promotional emails and SMS about new products, offers, and launches

• To send WhatsApp messages about product drops, community updates, and brand news (if you have opted in)

• To personalise the content and offers you see on our website and in our advertising

C. Analytics & Improvement

• To understand how visitors use our website and improve navigation, content, and performance

• To measure the effectiveness of our marketing campaigns

• To conduct market research and inform product development decisions

D. Security & Fraud Prevention

• To detect, investigate, and prevent fraudulent or illegal activity

• To protect the rights and safety of our users and our business

E. Legal Compliance

• To comply with applicable Indian laws and regulatory obligations

• To enforce our Terms & Conditions and other agreements

We do not sell, rent, or trade your personal information to third parties for their own marketing purposes.

3. Consent

By using our website and/or providing your information, you consent to the collection, use, and sharing of your personal information in accordance with this Privacy Policy. Where we rely on consent as a legal basis for processing, you may withdraw that consent at any time by contacting us at support@encourt.co. Withdrawal of consent will not affect the lawfulness of any processing carried out before withdrawal.

4. Cookies & Tracking Technologies

Like most websites, we use cookies and similar technologies to power our site and improve your experience.

A. Types of Cookies We Use

Strictly Necessary Cookies

Essential for the website to function — these enable login, cart, and checkout. They cannot be disabled without affecting core functionality.

Analytics Cookies

Used to understand how visitors interact with our site. We use Google Analytics to collect anonymized data on page views, session duration, and traffic sources. This helps us improve site performance and content.

Marketing & Advertising Cookies

Used to deliver relevant ads to you on other platforms. We use:

• Meta Pixel (Facebook/Instagram) — to track conversions, build custom audiences, and run retargeted ads.

• Google Ads — to measure ad performance and serve relevant ads across Google’s network.

These cookies may track your behavior across websites and link it to your social or Google profile.

Functional Cookies

Used to remember your preferences, such as language or recently viewed products.

B. Managing Cookies

Most browsers accept cookies by default. You can choose to block or delete cookies through your browser settings. Please note that doing so may affect how the website functions.

You can also opt out of specific tracking tools:

• Google Analytics: tools.google.com/dlpage/gaoptout

• Facebook/Meta Ads: facebook.com/settings/?tab=ads

• Google Ads: google.com/settings/ads/anonymou

C. Do Not Track

Some browsers have a “Do Not Track” feature. Our website does not currently respond to Do Not Track signals, as there is no industry-standard way to do so.

5. Behavioral Advertising

We use your personal information to show you targeted advertisements on platforms like Instagram, Facebook, and Google that we believe may be relevant to you. This involves sharing data with Meta and Google, who use it to match you with relevant ads.

You can opt out of interest-based advertising through:

• Digital Advertising Alliance Opt-Out: optout.aboutads.info

• Network Advertising Initiative Opt-Out: networkadvertising.org/choices

• Individual platform settings (links in Section 4)

Opting out does not mean you will stop seeing ads from EnCourt — it means the ads you see will be less personalised.

6. How We Share Your Information

We may share your personal data with third parties in the following circumstances:

 

We require all third-party service providers to handle your data securely and only for the stated purpose. We do not allow them to use your data for their own marketing unless you have explicitly consented.

We may also share your information:

• In connection with a business transaction such as a merger, acquisition, or sale of assets

• To comply with legal obligations, court orders, or government requests

• To protect the rights, safety, or property of EnCourt, our users, or the public

7. WhatsApp Communications

If you join our WhatsApp community or opt in to WhatsApp updates, we may use your name and phone number to send you product launches, sport content, offers, and community updates. You can opt out at any time by messaging STOP to us on WhatsApp or by emailing support@encourt.co.

We do not share your WhatsApp number with third-party advertisers.

8. User-Generated Content

If you submit reviews, photos, or testimonials on our website or social media, this content may be visible to other users and the public. We may also use it in our marketing materials (as described in our Terms & Conditions). We are not responsible for how third parties use information you choose to make publicly available.

9. Data Retention

We retain your personal information for as long as necessary to:

• Maintain your account and service relationship with us

• Fulfil the purposes described in this policy

• Comply with applicable legal, tax, or regulatory obligations

• Resolve disputes and enforce our agreements

When your data is no longer needed, we will delete or anonymize it securely. To request early deletion of your data, please contact us at support@encourt.co.

10. Data Security

We implement reasonable technical and organizational safeguards to protect your personal information from unauthorized access, disclosure, alteration, or destruction. These include secure HTTPS connections, access controls, and working only with reputable third-party processors.

However, no method of data transmission over the internet is completely secure. We cannot guarantee absolute security and encourage you to use strong passwords and avoid sharing your account credentials.

11. Your Rights

You have the following rights with respect to your personal data:

• Right to Access — Request a copy of the personal information we hold about you.

• Right to Correct — Request correction of inaccurate or incomplete information.

• Right to Delete — Request deletion of your personal data, subject to legal obligations.

• Right to Portability — Request that we provide your data in a portable format.

• Right to Restrict Processing — Ask us to limit how we use your data in certain circumstances.

• Right to Withdraw Consent — Withdraw consent for marketing or WhatsApp communications at any time.

• Right to Opt Out of Targeted Advertising — As described in Section 5.

• Right to Complain — Lodge a complaint with us or the relevant data protection authority.

To exercise any of these rights, email us at support@encourt.co. We may need to verify your identity before responding. We will respond within a reasonable timeframe in accordance with applicable law. We will not discriminate against you for exercising any of these rights.

12. Children’s Privacy

Our website and services are not intended for individuals under 18. We do not knowingly collect personal information from minors. If you believe a minor has provided us with their information, please contact us, and we will delete it promptly.

13. Third-Party Links

Our website may contain links to third-party websites or platforms. This Privacy Policy does not apply to those sites. We are not responsible for their privacy practices and encourage you to review their policies independently.

14. Complaints

If you have concerns about how we handle your personal data, please contact us first at support@encourt.co. We will do our best to resolve the issue promptly. If you are not satisfied with our response, you may escalate the matter to the relevant data protection authority in India.

15. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, tools, or legal obligations. The updated version will always be available at encourt.in with a revised effective date. Continued use of the website after changes are posted constitutes acceptance of the updated policy.

16. Contact Us

Route91 Labs LLP

(Operating as EnCourt)

E-154, Greater Kailash - II, New Delhi – 110048

Email: support@encourt.co

Phone: [+91 96676 30601]